Stop treating leads like ticket numbers

Author

Steven Yen
June 18, 2024

Ever been treated like you're just another sale?

Ever gotten those robotic replies? 

"Thanks for your patience" or "Your call matters to us..."—sounds familiar, huh?

Steven here. 

Picture this: two stores, same cool gadgets.

Store A? 

The guy there just hands you stuff. 

No hello, no smile. 

Feels kinda crappy, right?

Now, enter Store B. 

You're greeted with a big smile. 

The clerk chats you up, digs your vintage band teeshirt, and you both end up laughing.

 They help you pick exactly what you need, not just what they need to sell.

Which experience sticks with you? 

Which store would you go back to?

Store A's clerk might wrap things up nice and shiny, but Store B is where they actually care. 

You walk out feeling like a rockstar.

That's what's missing in so many places today. 

We rush, pushing for bigger sales, forgetting that real, genuine empathy wins. 

Every. Single. Time.

Here’s how you can really connect:

- Listen. Like, really listen.

- Say their name. Make it personal.

- Validate them. "That does sound tough!"

- Ask real questions. Dig deep.

Let's treat our leads like the VIPs they are. 

They deserve it.

Rooting for you, 
Steven