Jack of all trades?

Or a master-of-one…

Steven here.  

I have a love-hate relationship with Buffets. 

The endless options, from sushi to spaghetti.  

I’ll be the first to admit, my eyes are way bigger than my stomach. 

It’s Steven checking in. 

The same goes for business.  

In an attempt to serve EVERYONE, most businesses end up serving no one particularly well. 

When’s the last time you went to a buffet and came out saying, “Wow that was the best spaghetti I ever had in my life!”???

So what causes business from serving sushi AND spaghetti at the same time???

It’s good old MOFO syndrome. 

The fear of losing out on potential customers stopped us from narrowing down our focus. 

When we become a specialist, we attract the right customers—those who are looking for exactly what we offer and are willing to pay for our expertise.

This is why friend Jim and his buddy Travis can get 47,000 new leads in 10 days…with content that’s 7 years old!

Jim is giving away his 3-video “mini-course” to help sushi restaurants create a line of sushi lovers to their doorsteps. 

He went through the 3 master decisions to dig into customers’ pain and desire, and the quickest ways to serve them better, faster, and cheaper.  

If you’re interested, just reply with “sushi line” and I’ll send you a copy 🙂

Rooting for you,
Steven