Chess tricks for smart marketers

Remember your last chess game? 

Win or lose, think about how you played. 

Every move mattered, right?

Hey it’s Steven. 

Let’s jump from chess to content marketing. 

Like chess, you're not just after the quick win. 

You're setting up moves for the big finish.

Each piece of your content should fit into a bigger game plan, and build trust over time.

Plan two, three steps ahead of your audience’s needs. 

Make it drag your peeps from just reading to clicking. 

From followers to fans.

It ain’t just about throwing stuff out there. 

Guides your audience's emotions and decisions.

Keep 'em hooked, all the way to checkmate.

Rooting for you, 
Steven